At Engineered Golf, we investigate twenty-three areas to help you improve distance, accuracy, consistency, trajectory and feel.
Here are twenty-one specifications of a golf club that are examined.
- Loft – to get the correct trajectory and distance.
- Lie – crucial for accuracy, especially in the “scoring” clubs.
- Bulge for woods & hybrids – affects the control of off-centre shots.
- Roll for woods and hybrids – important for effective launch angle.
- Face Angle for woods and hybrids – can help tremendously with a slice or hook.
- Sole Angle – important to get right so you don't bury your wedges.
- Offset – helps with squaring the clubface at impact and increasing launch angle.
- Head design and material – get the correct design for your particular needs.
- Shaft Flex – we match the flex profile to your swing speed, tempo, and release.
- Shaft Torque – avoid a shaft that feels too stiff or flexible.
- Shaft Weight – get the weight correct and it matches your natural tempo.
- Shaft Spine Alignment – we ensure the spine is aligned during assembly.
- Shaft Bend Profile – get the correct profile to help with the desired ball flight and feel.
- Shaft Material and Design – graphite, steel or composite.
- Grip Size – the only point of contact with the club, it has to feel right.
- Grip Weight – better consistency and feel.
- Grip Material – feel and performance.
- Club Length – the most crucial factor for consistent on-center hits.
- Club MOI – an MOI matched set means the same swing effort for each matched MOI group of clubs.
- Club Weight – match your strength and swing characteristics for more control.
- Set Make Up - tailor a custom set for you to maximize your potential.
In almost every true custom club fitting , at least 10 of the above variables are involved. However, at Engineered Golf, we recognize and use two more. These 2 variables are also critically important to your successful, true custom club fitting. They are; fitting you for golf club feel, and an evaluation of your golf swing. We may determine that you need to work on swing changes through lessons from a CPGA professional. If not, then we can use some of the major club fitting variables to improve your performance, without changing your swing.
The Fitting Process
Engineered Golf fits golfers. We fit for size, strength and athleticism regardless of age or gender. Our goal is to improve your game and enjoyment of golf.
Before we start hitting golf balls, we're going to ask you to complete a questionnaire and then we'll review it together. Why? Well it's a method for us to obtain baseline information on numerous important items. We ask you about your current set makeup, game improvement goals, if you have any strong product preferences, any physical limitations, ball striking tendencies, fitting expectations etc. With that information, we'll have insight into areas of emphasis or concern. You can further examine the Fitting Questionnaire by clicking here.
Following the interview discussion, we can provide a tour showing you the equipment that will be used during the fitting and building processes. We can show and describe the purpose of such items as frequency analyzers, MOI Speed Match scale, swing weight scale, the FlightScope launch monitor and the various clubs, grips and recording equipment. This equipment will establish a baseline to measure both the fitting and building decisions for improvement
Your current club specifications are measured, recorded and reviewed for inconsistencies. Items such as length, loft, lie angle, MOI, grip size, swing weight, total weight etc., are all measured. We assess and review all of your club data with your questionnaire responses. This can provide helpful hints into some of the issues that the player is experiencing. The baseline also provides a starting point for further modifications or changes. That could be in either your current club set or a new set of clubs that are to be built.
Engineered Golf's aim is to improve the player's consistency and reduce their tendency for mishits. We'll determine the best combination of clubhead, shaft and grip specifications. This will help to improve center contact strikes. The outcome we want is getting the ball flying in the intended direction. The fitting is all about enhanced modification of your ball flight and feel. It will yield your best combined results for distance, accuracy, trajectory, and consistency.
There is no one set of rules that applies to everyone. Likewise there isn't a solitary set of standard specifications that can be produced for your golf equipment that will allow you to achieve your maximum potential.
To determine your requirements, the following measurements are taken:
- Head Speed
- Ball Speed
- Carry Distance
- Total Distance
- Spin Rate
- Swing Characteristics
- Launch Angle
- Angle of Attack
- Swing Path
- Swing Plane
- Flight Time
- Angle of Descent
- Shaft Acceleration
- Club Length
- Club Weight
- Club Face Angle
- Lie Angles
- Grip Composition & Size
- Video Analysis
Fitting’s at Engineered Golf cover up to 27 unique items depending on your needs or requirements. Data for each of the above items is presented in graphic or visual form and your record is kept on file.
Thoughts On Cart Fittings, Demo Days & Off-The-Rack Purchases
I was watching a club fitting session recently, being performed on a range that has blind spots for landing areas beyond 130 yards. The client was being fitted visually using an OEM fitting cart, and a lie board. Test club heads were 6 irons with different lengths and types of shafts. No one could see the balls landing since the client was flying the ball into the blind zone. A shaft optimizer instrument of nearly 60 grams weight was used on the initial graphite testing shaft to narrow the selection of models of shafts available from the OEM’s offerings. All shots were hit off the lie board. The client was asked after each change with head and shaft, how did the combination feel. Was it better, same, or worse than the previous combination?
At Engineered Golf, we want to fit you for conditions that you will be encountering on the golf course. Many golfers do not strike the ball in the same manner when using a lie board versus turf conditions. We prefer to test for lie angle using a combination of visual checks on ball flight, recorded launch monitor data showing shaft plane at impact, and measuring inclined angles of line transfer from the ball to face impact labels. For outdoor range fitting sessions, we want you to swing naturally from turf conditions rather than adjusting for harsher impact conditions with a lie angle board.
Adding another 60 grams to the shaft weight with an electronic measuring device doesn’t mirror the ideal shaft needed for you. It does steer you to test acceptable shafts within their OEM offering. Other shafts outside their database can be supplemented and tested.
I don't think that you can safely remember the nearly 100 shots with different heads, shafts and club lengths, that you might hit in a club fitting session. An accurate launch monitor provides an historical record of the fitting data. There are many irons in your set, each with a purpose of hitting the required target that you encounter on each shot. Without seeing your test shots finish in the landing area, a visual fitting is unable to record which club combination is the best fit for you. Recorded data from the launch monitor, when properly analyzed, will confirm, without guess work, your ideal club specifications.
Your grip selection, and sizing should be in place when you're hitting golf balls during your fitting sessions. Making a grip selection after the session isn’t wise; that would be like completing shaft testing, and then building your set with another shaft model that you think may be better. The proof is in the pudding.
Combining the OEM cart fitting with a launch monitor would be close to ideal. Visual fitting with an OEM fitting cart is far superior to just buying off the rack. Even trying different clubs at a demo day doesn't match up to a cart fitting. However, without sounding too critical, there is a flaw involved with purchasing clubs through on OEM cart fitting. The finalized fitting club that is arrived at in the fitting process does not go directly on to the club making assembly. That means there is no exact template of the test club outlining each of the 21 unique club characteristics for the club build.
Just like some OEM fittings, Engineered Golf retains all of the club fitting and launch monitor data, but most importantly, the test club for the build out. Each specification is matched and checked with the template club as the build progresses. What you are testing is exactly what you will end up playing. I am sure you've heard of someone buying clubs after Demo Day only to complain that they weren't at all like the club they had tested. The same thing can happen with an OEM cart fitting.
Engineered Golf provides a final tweaking of your new set after you have used them for a few rounds. We adjust each of your clubs in your iron set for proper distance gapping between each iron. That’s not included in a fitting cart build, which, when you think of it, is essential when buying your next set of clubs that way. There is no extra cost for the after purchase adjustment and tweaking service.
An OEM cart fitting lacks the continuity of assuring the fitting clubs and your build are exactly matched. We fully guarantee that the golf clubs we fit & build for you will perform as you desire. If they don't provide the expected results, we will either rebuild or make the necessary adjustments until we're both happy with the performance. If in the extremely rare case, we're both still not seeing performance benefits, then there's a limited refund policy in place.
So, you have a fully guaranteed process for your true custom fit clubs for approximately the same cost as an equivalent OEM package. It makes good economic sense to acquire your clubs in this fashion, and eliminates the risk of your clubs not performing like your demo club(s). You are definitely going to use a true custom fit set for a longer period than any other set of clubs. You won't be randomly chasing the search for the perfect golf club(s). That saves you a lot of money over the long term!
Our testing is not a random process. It follows the orderly procedure, for all swing speeds, of:
- getting the length right;
- establish the correct weight(s) including for grip weight/size , (sets MOI & swingweight);
- for woods/hybrids – zero in on correct loft;
- move on to flex profile;
- then torque resistance;
- followed by head shape/size/face angle;
- then alternate between grips within the same weight and diameter class;
- revisit head characteristics for any change or slight improvement;
- and lastly, establish the butt flex rating.
Get the right length, weight, (and lofts for woods), and you will see an immediate difference. Once you are hitting in the center of the face or as close to center as possible (maybe because of a slight swing problem), 80% of the fitting is complete.
However, a true custom fitting will include Items 4 through 8. Tweak for shaft bend profile, flex, and face angle for best accuracy. This last part will include testing a few different shafts for shaft bend profile, flex, and torque resistance, and maybe a couple different heads for loft and face angle. We finalize testing and use the club as a template to exactly match and confirm each of the 21 variables are in place on your final build.
Our details are huge difference makers when comparing true custom fitting/building to any other method of buying golf clubs. Engineered Golf's fitting process is the key to your success. It's not the brand, model, cost and certainly not the marketing hype; it's the fit that matters.
Contact Us to make an appointment for your club fitting.